MEREDITH FOLEY
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MEREDITH FOLEY •
About Me
Welcome! My name is Meredith Foley, and I am a Villanova University alumna, Class of 2024, where I graduated Magna Cum Laude with a Bachelor’s Degree in Communication and Political Science. As a former student-athlete, I developed a strong work ethic and leadership skills that have served me well in my professional endeavors. I am currently pursuing a Master’s Degree in Sports Industry Management with a specialization in Sports Communication at Georgetown University. With a robust background in social media marketing, I have developed a comprehensive skill set focused on strategic content creation and brand storytelling within the sports industry. I am dedicated to building connections that enhance fan engagement and amplify the presence of athletes and organizations alike.
SKI SPECTACULAR INSTAGRAM CONTENT
As the Ski Spectacular Intern at Move United, I am responsible for creating all the social content for the event on the @moveunitedsport Instagram account. This includes finding and editing photos from previous years to highlight the event's legacy, crafting posts that are engaging and visually appealing, ensuring that they stand out on the feed. Under the restrictions of using specific fonts, colors, and incorporating the brand logo, I aim to make each post innovative while still seamlessly blending with Move United's established branding.
DIGITAL MEDIA & CONSUMER ENGAGEMENT CLASS ASSIGNMENT
For this assignment, I was responsible for developing a targeted social media campaign that highlighted a single player on one social media platform to generate excitement and boost attendance for an upcoming rivalry game. This involved crafting visually appealing content, strategically selecting posts to build anticipation, and tailoring messaging to capture the energy and significance of the rivalry.
INSTAGRAM FEED POST
INSTAGRAM STORY POST
DIGITAL MEDIA & CONSUMER ENGAGEMENT CLASS ASSIGNMENT
For this assignment, I was tasked to create a TikTok video to help increase engagement on the Bowie Baysox’s TikTok account. I took an audio clip from an interview with Enrique Bradford Jr. and used various video clips of his exciting plays as a Baysox player.